Turn happy customers into a revenue stream.

Thrivelogic helps B2B software companies increase revenue and reduce customer acquisition costs by leveraging the trust you've already earned.

Marcus Papin - Founder of Thrivelogic
Marcus Papin
Founder of ThrivelogicHost, The Tech Founders Podcast

Trusted by Founders and Teams

“Marcus proved to be an extremely valuable asset with an unmatched reliability for taking on complicated tasks. Methodical and accurate, everything produced by Marcus was done with absolute perfection.”

Aaron Taylor
Aaron Taylor
Senior Platform Developer, Agility CMS

“Marcus has a rare ability to translate complex work into meaningful outcomes. He's thoughtful, precise, and genuinely invested in doing great work, and helping others do the same.”

Amy Machin
Amy Machin
VP of Marketing at Zeno

Services - Your Next Growth Channel Is Already Here

You’ve got a great product and happy customers—but growth is slowing, CAC is rising, and paid channels are getting more expensive.

Referrals are often underutilized or untracked. That’s where we come in.

Here's how it works:

  • See How It’s Working for Others. Watch a quick 2-minute video breaking down how one company used a referral system to cut CAC and unlock a new acquisition channel. You’ll get clear, actionable insights—no pitch, just proof.
  • We uncover hidden referral opportunities. Through a deep audit of your product, customer journey, and existing growth efforts, we find where referrals are already happening—and where they should be.
  • We launch a system that fuels itself. We design and build a referral engine tailored to your users and brand. It’s built to convert—so customers actually share, and new ones actually show up.
  • You get more revenue, not more to-dos. Once live, we optimize everything: incentives, messaging, targeting. You just see the results—more referrals, lower CAC, and a growth loop that compounds.

    And if the system doesn’t generate results, you don’t pay. You only invest when it works—performance first, always.

About Thrivelogic

Thrivelogic partners with B2B software companies to drive growth through data, experimentation, and technical insight.

  • Marcus Papin

    Marcus Papin

    Founder

    A software engineer turned growth strategist, Marcus blends technical depth with business acumen—hosting The Tech Founders Podcast and working closely with tech leaders to uncover what actually drives growth.

Contact - Let's work together